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Interkey helps home service businesses attract more opportunities through lead generation, paid advertising, local search, customer financing, and conversion-focused creative.
Whether you need qualified leads, booked appointments, a fully managed growth campaign, or better visibility in your market, we build the right system around your business.
Built for home service companies. No one-size-fits-all packages.
Not every contractor needs the same marketing plan.
Some businesses need leads immediately. Others need to dominate Google, build a stronger brand, launch paid campaigns, or give customers a better way to afford larger projects.
Interkey combines the services that matter most, without forcing you into a giant package filled with things you never asked for.
Interkey Lead Wallet™
Purchase Qualified Homeowner Opportunities
Activate one or more lead services based on your trade, territory, and monthly capacity.
Your company funds one shared Lead Wallet™. When an eligible qualified homeowner opportunity is delivered through an Active Service, the fixed lead unit price is deducted from your wallet.
Upgrade to confirmed booked appointments in available markets.
Best for businesses that need:
More qualified homeowner opportunities
Defined lead pricing
Trade and territory targeting
Adjustable monthly lead capacity
Transparent lead charges and credits
Lead delivery without a required CRM subscription
Interkey Lead Wallet™
Purchase Booked Appointments
Booked Appointments are the premium Interkey Leads fulfillment option.
Interkey qualifies the homeowner and works to schedule a confirmed estimate appointment through your approved calendar before the Booked Appointment charge occurs.
Booked Appointments have a fixed appointment price established before service begins.
Best for businesses that need:
Want confirmed estimate appointments
Have dedicated sales or estimating staff
Want less manual lead chasing
Maintain reliable calendar availability
Can handle consistent appointment volume
Want exclusive territory access
We build and manage paid advertising campaigns designed to generate measurable opportunities, not meaningless impressions and colorful reports.
Capture high-intent searches from customers actively looking for your services.
Campaigns may include:
Search ads
Call campaigns
Landing pages
Conversion tracking
Keyword and location targeting
Ongoing campaign optimization
Improve visibility at the top of local search results and generate calls from customers looking for trusted service providers.
We can help with account setup, optimization, service selection, targeting, and ongoing management.
Reach homeowners through Facebook and Instagram with targeted offers, creative campaigns, lead forms, and remarketing.
Meta works best when paired with a compelling offer and a strong follow-up system. Simply showing strangers a picture of a truck is not, tragically, a strategy.
Your business should be visible when customers search for services in your market.
We help improve your presence across Google Maps, local search results, and emerging AI-powered search experiences.
Improve the visibility, accuracy, and performance of your Google Business Profile.
Services may include:
Profile optimization
Category and service setup
Service-area review
Posting
Photo strategy
Review guidance
Suspension and reinstatement support
Ongoing profile management
Build stronger organic visibility for high-value services and locations.
This may include:
Service pages
Location pages
On-page SEO
Internal linking
Technical improvements
Schema markup
Content development
Local authority building
Prepare your business for visibility across AI-generated answers, search summaries, and conversational search platforms.
This may include:
Entity optimization
Structured content
Authority signals
FAQ and answer-based content
Brand citation development
Search-friendly website architecture
A weak website can undermine a strong lead campaign.
We create conversion-focused assets that help home service businesses look credible, communicate clearly, and turn more visitors into inquiries.
Custom websites and landing pages built around your services, markets, and conversion goals and designed to make your phone ring.
Focused pages built for paid advertising, lead generation campaigns, financing offers, or specific services.
Professional logo and branding design custom to you and your business.
Give customers flexible payment options that can make higher-ticket projects easier to approve.
Customer financing can help contractors:
Reduce price objections
Increase close rates
Improve average project value
Give homeowners more ways to pay
Present affordable monthly payment options
Compete more effectively on larger projects
Interkey connects businesses with customer financing solutions they can offer during the sales process.

Tell us your trade, market, and growth goals. We will review available lead flow, market access options, and the best pricing model for your business.
One contractor accepted per trade and market. No retainers, cancel anytime.
You do not need to diagnose your own marketing problem before speaking with us.
We review your trade, service area, current lead flow, capacity, goals, and budget, then recommend the service model that makes the most sense.
Complete a short intake form covering:
Your trade
Your service area
Your current marketing
Your lead capacity
Your average project value
Your growth goals
We assess your market, competition, demand, available territory, and existing marketing assets.
We also identify whether you need:
More lead volume
Better lead quality
Stronger search visibility
Paid advertising
A better website
Customer financing
A combination of services
You receive a straightforward recommendation based on what is most likely to generate a return.
That may be:
Qualified leads model through Lead Wallet™
Booked Appointment model through Lead Wallet™
Paid ads
Local SEO
Google Business Profile management
Website development
Customer financing
Not every business needs all of them. Selling everything to everyone is how agencies create impressive invoices and disappointing results.
Once the plan is approved, we build the necessary campaigns, pages, tracking, targeting, and lead delivery systems.
Leads are delivered according to the program, and performance is tracked so we can improve what is working and remove what is not.
Interkey specializes in industries where lead quality, geographic targeting, project value, and speed-to-lead matter.
We work with contractors and service businesses across a growing range of trades.
Do not see your trade listed?
We may still be able to help. The strongest fit is usually a home service business with a defined service area, meaningful project value, and the capacity to handle additional opportunities.
Here is the simplest way to think about it.
Start with:
Qualified Leads through Lead Wallet™
Google Ads
Local Services Ads
Start with:
Booked Appointments through Lead Wallet™
Start with:
Qualified Leads through Lead Wallet™
Local SEO
Google Business Profile management
Start with:
Website design
Landing page optimization
Conversion tracking
Start with:
Customer financing
Start with:
Booked Appointments through Lead Wallet™
Local SEO
Google Ads
Google Business Profile management
Most marketing companies sell a predetermined package and then try to fit your business inside it.
Interkey works differently.
We look at:
How much a lead is worth
How many leads you can handle
Which services you want to grow
Which markets have the strongest opportunity
What acquisition model makes financial sense
Whether your current sales process can support more volume
Then we build around those realities.
Home service specialization
Flexible service models
Clear lead and appointment pricing
Market and territory availability
Conversion-focused strategy
Campaign tracking
Scalable lead delivery
No unnecessary service bundles
Tell us what services you provide, where your company operates, and how many additional opportunities your team can handle.
We'll show you:
Which lead categories are currently available
Your fixed price per qualified lead
The territory each service covers
The qualification rules for billable opportunities
The initial Lead Wallet™ funding required to begin
If you can upgrade to booked appointments in your area
No monthly marketing retainer. No vague package filled with services you never asked for. Contact us today
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